15 Great Off-Page SEO Techniques Latest Easy Tricks

Off-Page SEO refers to all the things that you can do directly OFF your website to help you rank higher, such as social networking, article submission, forum & blog marketing, etc.

In today’s post we will be looking specifically at Off-Page SEO and some of the most effective ways to increase your page rankings on search engines.

Off-Page Search Engine Optimization

1. Social Networking Sites
Social Networking is bigger than ever these days! Sometimes known as “Online Reputation Management”, getting involved with social media sites is the fundamental step with which you begin to advertise, market and build your online reputation within your niche.
You need to sign up to the most popular social networking sites, such as; Facebook, LinkedIn, Twitter, Google+, etc., and create yourself a profile of your own. This allows you to extend your online network of contacts, to connect and interact with your friends, to share things with each other, and most importantly promote your website/blog and help build your online reputation.

2. Blogging
Blogging is one of the best ways to promote your website online! By writing a blog for your website, you give a reason for visitors to keep returning to your site and keep up to date with your latest posts. It also helps search engines to crawl your site more frequently, as they have to update your latest blog post entries, which ultimately helps you rank higher in search engine results pages (SERPs).

You need to produce and include lots of unique content for your blog, such as; Infographics, Top Lists, How To…Tutorials, Viral Videos, etc. Try to remember to be clear and concise in what you are trying to convey to your readers within your blog posts, don’t waffle.

To help you promote your blog, submit it to niche blog directories and blog search engines. (See below)
If you’re not very good at writing content for your blog, then you could always hire a guest blogger for your blog and ask him/her to write precise and unique content so that your blog can gain more credit from a search engine point of view.

3. Blog Marketing
Post comments on other blogs within the same niche as yours, which allow you to add a link in the comments section. These links can then be crawled by search engines, helping to point them towards your site. These blogs are commonly referred to as “Do-Follow” Blogs (Just like ours, where you can comment below!).

4. Forum Marketing
Find forums online that are related to your sites niche and get involved within that community. Reply to threads, answer peoples questions, offer advice, etc. This all helps to build up your reputation as someone who is an expert within that niche. Try to use “Do-Follow” Forums so that you can include a link to your site within your signature, which helps search engines crawl your site.

5. Search Engine Submission
Search engines will eventually find your site online, but that can take a while. To speed everything up, you should submit your website to the most popular search engines like Google, Yahoo, Bing, etc.

6. Directory Submission
Many people may say that directory submission is dead! I believe that it isn’t as you are increasing the likely hood of people seeing your website. It is purely based on how effectively we are selecting those directories and how efficiently we are choosing the category for submission. You could submit to general directories, but for maximum effect, you are better off submitting to niche directories. Of course, I agree that it gives quite delayed results, but it is worth doing it.

7. Social Bookmarking
Social Bookmarking is another great way of promoting your website. Submit your latest blog posts and pages to the most popular bookmarking sites, like StumbleUpon, Digg, Delicious, Reddit, etc. Search engines really like these types of sites because the content on these sites is updated very frequently.
You should be very careful while doing this and you must properly handle the tags which are very essential to broadcast your news on a wide area network. This may increase your website traffic based on how effectively you have participated.

8. Link Baiting
Link baiting is another popular way of promoting your site. If you produce a really popular unique post for your site, then other people may want to link to it. Perhaps you have copied/published another website’s content on your site, don’t forget to place their website link as a reference. Do it for others and, if your content is trustworthy, let others do it for you. This is another way to increase your link popularity.

9. Photo Sharing
If you have used any of your own photos or images on your site, then you can share then on many of the major photo sharing websites like Flickr, Picasa, Photo Bucket, etc. Other people will be able to see them and comment on them, hopefully following a link to your site.

10. Video Marketing
Just like photo sharing, if you have any videos that you have used on your site, then you can submit them to sites like; YouTube, Vimeo, etc. allowing people to find your content in other ways.

11. Business Reviews
Write reviews about others businesses or ask your friends/clients to write a review of your business in major business review sites like RateitAll, Shvoong, Kaboodle, Stylefeeder, etc.

12. Local Listings
Depending on your site’s niche, you might find that listing in local directories may be useful. You may have a website promoting your local business, therefore instead of going global and facing huge competition, listing your website locally, so that search engines can easily view your website and fetch the content, will be much better. This will help you to reach a targeted audience. Submit your website to sites like; Google Local, Maps, Yahoo Local, Yellow Pages, etc.

13. Article Submission
If you write your articles yourself, then you can submit them to popular article directory sites like; Ezine, Go Articles, Now Public, etc. This can help drive traffic to your site, whilst you can also gain some links to your site from other people (though it’s usually a slower process).

14. Social Shopping Network
If you run an e-commerce website, then a good strategy for advertising and branding your products for free is to submit then to online shopping networks. By submitting your products to sites like; Google Product Search, Yahoo Online Shopping, MSN Online Shopping, and other major social shopping network sites like Kaboodle, Style Feeder, etc. then you increase the likelihood of people finding the products that you are selling.

15. Answer Questions
You can actively participate in answering questions on sites like Yahoo Answers. By answering and asking relevant questions on your site niche, you help to build up your reputation as someone that is an expert in your chosen field. You can place a link to your website in the source section if necessary so that people can easily find your site. If you don’t spam, this is another great way to increase your link popularity.

I hope you found this post useful. Please feel free to leave your questions and comments below!

How to optimize post titles for seo in blogger Latest Formula

Now a days bloggers are in a competition with each other for traffic, but only few are able to get alot of traffic. Previously I've shared a post( How to increase your blog traffic / seo tips 100% working) in which I shared many tips for seo(search engine optimization), today I amback with a new seo trick which makes your blog post titles fully optimized for seo and helps you to increase your blog traffic. 
In this post you will learn how to optimize post titles for seo in blogger, so follow few steps below for seo optimization:

(1). Go to blogger and login to your blogger account.

(2). Click Template and Edit html.

(3). Click anywhere in the template and use Ctrl+F on your keyboard.





(4). Find <h2 class='post-title entry-title' itemprop='name'> if you don't find then find thiscode <h3 class='post-title entry-title' itemprop='name'> 

(5). Replace h2/h3 with h1 in the above code and after that scroll a little down and find</h2> or </h3> and replace it with </h1>. New code should look like below code:

<h1 class='post-title entry-title' itemprop='name'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/>
<b:if cond='data:post.url'>
<b:if cond='data:blog.url != data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/>
<data:post.title/>
</b:if>
<b:else/>
<data:post.title/>
</b:if>
</b:if>
</h1>

</b:if>

(6). After following step 5 try step 4 again by searching <h2 class='post-title entry-title' itemprop='name'> or <h3 class='post-title entry-title' itemprop='name'> and replace h2/h3with h1 and scroll down again and find </h2> or </h3> and replace it with </h1>. New codeshould look like:

<h1 class='post-title entry-title' itemprop='name'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/>
<b:if cond='data:post.url'>
<b:if cond='data:blog.url != data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/>
<data:post.title/>
</b:if>
<b:else/>
<data:post.title/>
</b:if>
</b:if>

</h1>

(7). Click Save template and you are done successfully!

Thanks for visiting 101Helper, visit again for more seo tips and tricks. Follow and subscribe toget latest news, if you have any problem related to this post leave a comment below.

How to optimize post titles for seo in blogger

Now a days bloggers are in a competition with each other for traffic, but only few are able to get alot of traffic. Previously I've shared a post( How to increase your blog traffic / seo tips 100% working) in which I shared many tips for seo(search engine optimization), today I am back with a new seo trick which makes your blog post titles fully optimized for seo and helps you to increase your blog traffic. 
In this post you will learn how to optimize post titles for seo in blogger, so follow few steps below for seo optimization:

(1). Go to blogger and login to your blogger account.

(2). Click Template and Edit html.

(3). Click anywhere in the template and use Ctrl+F on your keyboard.






(4). Find <h2 class='post-title entry-title' itemprop='name'> if you don't find then find thiscode <h3 class='post-title entry-title' itemprop='name'> 

(5). Replace h2/h3 with h1 in the above code and after that scroll a little down and find</h2> or </h3> and replace it with </h1>. New code should look like below code:

<h1 class='post-title entry-title' itemprop='name'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/>
<b:if cond='data:post.url'>
<b:if cond='data:blog.url != data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/>
<data:post.title/>
</b:if>
<b:else/>
<data:post.title/>
</b:if>
</b:if>
</h1>

</b:if>

(6). After following step 5 try step 4 again by searching <h2 class='post-title entry-title' itemprop='name'> or <h3 class='post-title entry-title' itemprop='name'> and replace h2/h3with h1 and scroll down again and find </h2> or </h3> and replace it with </h1>. New codeshould look like:

<h1 class='post-title entry-title' itemprop='name'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/>
<b:if cond='data:post.url'>
<b:if cond='data:blog.url != data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/>
<data:post.title/>
</b:if>
<b:else/>
<data:post.title/>
</b:if>
</b:if>

</h1>

(7). Click Save template and you are done successfully!

Thanks for visiting seoweek blogger, visit again for more seo tips and tricks. Follow and subscribe toget latest news, if you have any problem related to this post leave a comment below.

How SEO works ?

Website streamlining is about outlining and enhancing a webpage with the goal that it pulls itself in the most astounding conceivable seek rankings. 

The primary thing to comprehend is that this is NOT the same as Paid Search Marketing. Paid Search Engine Marketing, using heaps of cash to show up in paid results against pivotal words and expressions is not SEO. These are two separate expressions, and professionals . The two are connected as they both influence your general indexed lists, however the strategies of SEO and the strategies of SEM are just sparingly related. 

Web indexes use calculations to attempt to survey the importance of a site and its substance to an inquiry term, and also attempting to evaluate the reliability, creativity, and nature of the substance being presented.seo s in long time past days had extremely straightforward set of transparent rationale. Internet searchers took a gander at titles, pivotal words with in substance and meta-labels, and looked (rather externally) at things like the amount of connections prompting a webpage or page. In the event that you rehashed your essential words regularly enough, there you were in indexed lists. Web advertisers would stuff catchphrases into articles and metatags, assemble immeasurable amounts of backlinks through registries and connection trades, and utilize an assemblage of low esteem methods to scale the web search tool results. 

Today the calculations that drive seek rankings are exponentially refined. They are misleadingly insightful, composed and refined to assess a site in qualitative ways that would flabbergast you.it portrays what google is attempting to attain through their application of their calculations. It incorporates attempting to distinguish quality and innovation of substance, publication quality control, objectivity, thoroughness, the site's legitimacy and dependability. In the event that this doesn't set the bar sufficiently high, after the proceeded with application and redesigning of Panda and Penguin, there is presently generous extra weighting connected to qualitative and even tasteful elements. Vicinity, recurrence and arrangement of commercials, utilization of outwardly unappealing shades and design are all assessed to help or damage your indexed lists. 

The bar is situated high. It is still simple to fall flat at enhancing your site on the off chance that you don't comprehend the best practices of SEO. It is however no more as simple to trick the framework. Google's refinement and initiative in the pursuit space have changed how SEO functions. Keeping in mind the end goal to place truly well in query items (for pertinent and significant watchwords and terms) it presupposes having a substance advertising method. Attaining high hunt rankings and making those rankings manageable obliges an amazing site, meticulousness, and the predictable application of great advertising practices. 

Site improvement is offering approach to Content Marketing Optimization. Seek streamlining has gotten to be all the more a strategic capacity within a bigger system that must consider and location your advertising objectives on a substance level.

Bye Bye Google Authorship

Google authorship was one of the biggest changes that Google did to make the search results come out more cleaner and trustworthy. It moved from anonymous web to known web because of authorship but sooner than expected, the authorship ended rather abruptly. Google at first quietly removed author stats from the Webmasters tools then it finally removed author information from the search results. The authorship markup which did create a storm in the SEO community is no longer supported by Google. See here: https://support.google.com/webmasters/answer/6083347?rd=1

Does this mean that authorship once counted as one of the ranking signals is gone? Probably not. One of the reasons, I feel is that Google has demoted the author markup and ignored it from displaying in the front end because of spam. Google wanted to use authorship as a signal for displaying content from reputable authors higher up in the search results because people would have trusted them more. But, there was no surety that the author displayed using the markup is the original creator of the content. 

Also, several of the pictures used in the markp were not original. Hence, the sole purpose of Google was defeated and it had to drop the idea of displaying author information in the search results.

Yes, Google will still count the author rank but only from clearly distinguished authors and not of everyone (this is my personal opinion). Think of authors and industry experts who have a Wikipedia page, Google can easily trust those authors and detect content written by them. Other than that which authors will receive a boost is yet not known. Danny Sullivan also reported that Author rank is fine and should stay alive. 

Well, more concentration should now be put into rich snippets and how well your site is able to utilize its benefits. Yes, structured data and rich snippets are still supported by Google.

Also, Google will continue to display Google Plus posts shared by your friends in your circles in the search results if you are logged in. So, in that case, you might see author information in the search results but those will remain local to your profile only. Please don't get confused with these author snippets as they have a limited local display.

Please note: Google has hinted aboout the use of author rank but never really clarified its stands on using it as a ranking factor. So, the opinion expressed here is my own and not of Google.

Latest New 7 Ways To Get More People To Share Your Blog Posts

As an active member of various social media platforms, you would be searching effective ways to get consistent and referral traffic for your posts. Viral marketing is the way to go if you want to measure the success of your posts. But getting people to share your posts can often become a cumbersome task. One needs to get rocking on the engagement strategies amongst the followers and fan group. To gain more insight and to learn tricks of the trade, continue to read below.


1. Share and ask

The tip here is to post as often as possible. Post content that connects with people’s daily lives. Create a connection by asking and communicating each time you log on to your social media site. Every time you create a post, ask your followers to read and ‘like’ it. Create a conversation that allows opinions and ideas. Don’t communicate at them, but communicate with them.

2. Make it fun

Be creative. Think about innovative ideas and involve humor in your posts. Engage your followers by offering incentives. Engagement incentives could help you multiply the viral exposure. For instance create and build on quizzes, contests or campaigns. Get as much momentum as possible via these campaigns and more. Give away gifts and prizes if feasible.

3. Start a conversation with a blog

Encourage blog conversations. However don’t let your social media conversations be one way. Allow people to voice their opinions to get people talking. Ask questions. On Facebook this would show up in the fan’s timeline and a retweets is seen by the other followers also. Remember on social media, the goal is to get people to communicate and share their ideas.

4. Attract attention by catchy headings

Think about the last news article you read online or in the newspaper or a magazine title that you remember as you read this. This is because it had catchy headline. Your posts should have a headline that grabs immediate attention of your fan or follower. Be witty yet striking when you write posts. Don’t use old style stock images, but be creative enough to use attractive images in your introduction. Think of yourself opening a particular search result – wasn’t the image striking enough for your eye-balls. Adopt the same strategy for your posts too.

5. Be provocative

Don’t share content that the readers must have read hundred times by now. Internet is flooded with common concepts and ideas and content related to them. It is littered with industry specific content – written in a marketing tone. Choose topics that will grab attention of your reader. Choose content which you as a reader will find interesting. Put yourself in your followers’ shoes and post.

6. Guest posts on other posts

By posting on others’ posts you will definitely get noticed. Try to post in a high profile blog or comment. Choose to post on the first few blogs or posts that you locate on the first page of Google search engine. Steer conversations by being a guest writer on some high profile blogs.

7. Be an easy subscriber

Let people to subscribe to your posts. Make it simple and easy for others to subscribe to your content. Whenever you post, your subscribers will receive an alert each time you make an update on your posts or place a new post.

The more your posts are shared, more viral you’ll get. Start using these effective strategies to get people to share your posts. Motivate your viewers but remember that the success of your strategies will depend upon your target audience and will vary across stream of people.

Latent Semantic Indexing

Search engines use a large database to store web pages. It applies a number of techniques for retrieving the stored data. One such data retrieval technique is Latent Semantic Indexing, popularly known as “LSI”. This technique is based upon a mathematical technique known as Singular value decomposition. This technique is mainly used to find out words that are used in the same context. This helps to extract the conceptual content of a body of text by noticing connections between words. For example - Synonyms. 


Example of Latent Semantic Indexing
An easier way to understand this concept is given below:-

Suppose we have 2 different web pages containing information related to dog food. The main content (use of semantic words) of the 2 pages is given as follows:-
Page A- Used words – (Dogs, dog food, meat, diet, pedigree, foods, breed, breeding, canine, meds, and cat)
Page B- Used words- (Dogs, dog meal, pets, dog food information, pet food, nutrition, dog health, breeders, Great Dane, German shepherd, Pug, Cocker Spaniel, grains, meats, quacker oats, bone ,meal, raw food, samples, biscuits , wheat gluten, meat inspection act etc)
These 2 pages when retrieved from the database would clearly indicate that Page B is more relevant to the user query “Dog food” as it contains more similar words gathered with the help of the process of LSI.


Please note: - LSI often returns relevant documents that don't contain the keyword at all.