Showing posts with label SEO Tips and Tricks for 2015. Show all posts
Showing posts with label SEO Tips and Tricks for 2015. Show all posts

Tuesday, 30 December 2014

12 Must Use Free Firefox Addons for Search Engine Optimizers (SEO)

Search engine optimization is used to make any website visible and improve its ranking in search engines. But before SEO implementation search engine optimizers need to audit the website and know its present status. SEO strategy may vary from website to website and business to business. For doing SEO we need help of certain tools, here you can find some useful and free firefox add-ons for SEO’s.

Some Tools for On-Page Search Engine Optimizers
1. Google Toolbar: This is the tool with which every one is very familiar and knows its usefulness. The information which it provides to SEO’s is the page rank of a website and with the help of highlight button we can map keywords to pages and target appropriate page for selected keyword(s).


2. Alexa Toolbar: This toolbar from alexa.com is also very useful it provides information about website like Alexa rank, links relevant to the site the user is browsing, popup blocker, Wayback Machine tool through which you can see all the changes any website has gone through since it was launched.


3. Mozbar: This tool is by seomoz.com it can be used to know any website’s MOZRank, Page Authority and other SEO metrics by seomoz.com as you surf the web.


4. Web Developer Toolbar: With this toolbar you can view & edit CSS, disable web elements like images, outline website elements & information like H1 and H2 tags etc.


5. Firebug: This is an important firefox add-on for web developers but I think SEO’s should also use it with this addon you can edit, debug, and monitor CSS, HTML, and JavaScript live in any web page.


6. SearchStatus add-on: Along with fast keyword density analyzer, meta tags analysis, keyword/nofollow highlighting, backward/related links, Alexa info and other SEO tools it also displays the Google Page Rank, Alexa rank, Compete ranking and SEOmoz Linkscape mozRank anywhere in your browser.


7. Google Page Speed Tool: Page speed plays an important role in terms of user experience as well as SEO. Major search engines like Google and Bing have started considering page speed as major ranking factor for websites.


In this regards Google has unveiled its page speed tool and the specialty of this tool is that it not only assigns overall page speed score to website but also suggests major improvement areas within website for improving website's load time.


Just use it once and you will know how important it is and it gives separate suggestions for desktop and mobile phones.

Now Some Tools for Off-Page Search Engine Optimizers

8. Awesome Screenshot Addon: I found this tool by diigo.com very useful in case you need to take a screenshot of a particular webpage to show it to the client or your boss with this firefox addon you can capture entire page or crop any portion, annotate it with rectangles, circles, arrows, lines and text, use eraser to hide sensitive information.


9. InformEnter: This is auto-form filler tool; it adds a small, clickable icon next to every input field in a web form, from where you can select the item to be inserted. This is very helpful during directory submissions, business listings etc.


10. SimilarPages: There are often times when you run out of your list of websites chosen for any particular task. You can use this tool to find similar websites to the one on which you are working. This can also be used to find competing websites.


11. TinEye Reverse Image Search: This is actually provided by a reverse image search engine TinEye.


12. SEO Quake: This firefox add-on is developed by seoquake.com, it shows the values of selected parameters for the page currently opened in the browser window. General set of parameters consists of such parameters as Google PR (Google PageRank of current page), Google Index (Number of indexed pages. Google version), Google link (Number of links, pointed to the current page. Google version (Except links from concerned domain)), similar parameters for many other search engines (Yahoo, MNS, Yandex, Rambler, Baidu) and some other miscellaneous parameters like keyword density. In addition you can also set your own custom parameters.


Besides these there are many tools and add-ons available for Search Engine Optimizers (SEO) you can share the tool which you use and which is not listed in this post. I hope you will find some of the tools useful and this will help you. Thanks.

How to do Seo? Latest Tricks

Seo is one of the parts of internet marketing which helps your website to gain visibility on the search engines. Seo drives in lots of traffic to your website with the help of keywords related to your business. Seo popularizes your site on the World Wide Web and makes it easier for your audience to find your website. 

Step1- See the Structure of the website
When you start doing Seo for any site, the first thing that you should notice is the structure of the website. Check all the content, menus, hyperlinks, images etc. Make sure all are set up in the correct position. Check for W3C validity; remove any CSS or HTML errors. If possible add breadcrumbsto your site which would increase your site’s crawlability.

Step 2- See all the parts of the website can be easily crawled by the search engines
Make sure all the pages can be crawled by the searchengines. Each and every page should be linked. Use text links with suitable anchor text instead of image links. Check for robots.txt to check the command given to the search engines in terms of crawlability of the website. 

Step 3- Analyze your competitors
Analyze your competitors and check their site’s popularity. You can judge a site’s popularity by the number and quality of backlinks, the freshness of content, the quality of content and the page rank of the website. Check for the domain age and number of indexed pages that a search enginehas for the website. Analyzing your competitors would give you an idea about the amount of work which you need to do in order to get your site ranked on top for the chosen keywords. 

Step 4- Check the current status of the website

Now, it’s time to check the current status of your website on search engines. Check for the page rank, domain age, no. of indexed pages, time of cache, presence of site on leading social media sites etc. You will come to know about the current position of your website in the eyes of searchengines.
You should compare the current status of your website with that of your competitors and find out the exact amount of work which would be needed to deliver positive Seo results in a stipulated amount of time.

Step 5- Start building backlinks
After you have analyzed your website and your competitor’s website, you should start making your website popular. Popularity can be achieved with the help of quality and relevant backlinks. Do not spam; add original content to your site and increase link ability of your site. Spamming would not help you in the long run so increase the freshness and quality of your content and share your resources making it easier for the people to judge and evaluate your website.

Step 6- Start adding content and update your site regularly
In the seo world, it has been rightly said that “Content is King”. Having good content for your site would mean that you have the right materials to rank well and you have completed the first step for good seo. Now all would depend upon the freshness of the content so make sure to update your content frequently as the search engines love fresh content.
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