TIPS ON INTERNAL LINK BUILDING

There is certainly an importance that your web site needs to be well linked internally. This could be considered as a way to get incoming links to pages in the site. Here are some tips that are rendered to help you in internal linking!

1. Use text links in anchor tags instead of using images to hold links. This is advocated because it would be easy for the search engines to crawl and read the text links though google could read images yet.


2. Well built and internally linked pages are often considered as a good sign of a professional website and hence this shall also be considered as an important factor.

3. When your website is internally linked well, you can use the web master tool of google to crawl the specified link as well as those links that are directed to from the page you specify! This is an advantage as well!


4. It is necessary if you could use the breadcrumb navigation in your site. Here we tell you what a bread crumb is!!





A bread crumb shows the user how one has traveled from the home or the index page to the web page which is currently seen. This is inturn used by the bots and hence it leads them into internal pages as well!




5. Usage of an XML site map- The XML site map should be placed in the web site and it would be useful for the user as well as the robots. The XML site map can also be submitted to google using the web master tool..

SEO TIPS ALL ABOUT GAINING MORE TRAFFIC TO YOUR WEBSITE

The basic thing one needs to do to gain more traffic to the website is to use exactly the search terms for which you need your site to be listed in the SERP. The search terms become the keywords and the proper use of keywords is more important in improving the reach of any site. We would suggest the following.

1.Use the right keywords exactly the right number of times. The number of times a keyword is used to the number of other words in the content is popularly termed as the keyword density and thekeyword density shall be maintained within 4 percent. SEO tip is that if keywords are rightly used then the content would look natural. The artificial stuffing of the keywords into the content for the purpose of reach would push your site down in SERP.

2. Another important SEO fact is that the title must be properly framed and effectively utilised. We strongly recommend the use of the primary keyword in the title and the title shall be a minimum of 65-70 characters. Title and the content must always be relevant. Again ,we leave a note of caution the title should not be framed just for the purpose of reach with no relevancy to the content. The PANDA is noticing you…!


3.Next SEO tip is the proper & effective use of the description tag. The meta description is what is shown in the SERP. Sketch this with little care & let your meta description have at-least 160 characters. Use keywords such that the user be able to make out what your website is all about!


4.We have experienced that the prominence of the keyword also plays a vital role. So place the keyword at the very right place may be in the top or bottom of the page!


5. Make your content meaningful and content relevancy is also very important. Think that you are always eyed constantly by the HUMMING BIRD of Google.


6.Site freshness is also expected by the Google in ranking your site. Do update your site’s content in a constant frequency so you gain more views to your site.


There are many more you need to do as a part of the on page optimisation in your site but we consider this as the ABCD of SEO. When these are done on priority, the rest you do as part of SEO will have the effect. Enjoy doing SEO as a sport.